 The Culture of Capital The Culture of Capital was launched in April 2005 by Liverpool based publisher Capsica and TSSP. Written by business journalist Arabella McIntyre-Brown, The Culture of Capital encourages and inspires entrepreneurs to seize the opportunities Liverpool's impending Capital of Culture status will bring. For The Culture of Capital, TSSP raised city-wide backing from law firm DWF, Merseyside Special Investment Fund, Bibby Factors NW, The Mersey Partnership, Government Office Merseyside, MIDAS and Business Liverpool. The Culture of Capital supports the charity Emmaus, and Emmaus Merseyside patron Cherie Booth QC wrote the book's foreword. Set against the backdrop of Liverpool’s 300 years of global trading influence, this book highlights the build up to the Capital of Culture year in 2008, with all the excitement, energy, investment and innovation that is already taking Liverpool back to the world stage. It is the perfect opportunity for entrepreneurs to catch the tide and make the most of the warm trade winds blowing propserity into the Mersey estuary.
Read extracts from "The Culture of Capital": 
Introduction: An entrepreneurial approach to boosting the enterprise culture
If we are to see a resurgence of the private sector in this historically enterprising city and its neighbouring boroughs, there is only one approach to take; one mindset to adopt.
300 years
For more than 300 hundred years, Liverpool has exerted huge influence over the world’s trade, transport and commerce. Inventive, brave, enterprising, visionary, ambitious – this city has bred or attracted people who wanted to make their fortune and change history. There are lists of famous individuals: Laird, Rathbone, Hornby, Gladstone, Vestey, Cunard – world beaters, all of them.
Entrepreneur survey
To get a snapshot of Merseyside’s owner managers and their views of business in general
and of corporate finance in particular, we surveyed 900 SMEs with a turnover between
£0.75m and £10m.
Growth
If your business is growing through increasing sales, then at some stage you will have to decide how big you want to go. Is this a lifestyle business – ie one that gives you a nice living and a satisfying occupation? Or do you dream of the big time? Have you got what it takes to compete with the big boys?
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